We partner with ambitious businesses to build full-funnel marketing strategies that drive measurable growth — from first click to long-term customer value.
XPath Media was founded with a clear mission: help businesses grow smarter through performance marketing that actually works. We combine deep expertise in SEO, paid media, web development, and conversion optimization to build marketing systems that generate real, trackable results.
From local service businesses to innovative technology companies, our clients trust us to be more than an agency — we are a strategic growth partner. Every campaign we run, every page we build, and every strategy we deploy is designed to move the needle on the metrics that matter most to your business.
In web scraping, XPath is the tool used to pinpoint exact data points hidden deep inside complex, messy code. We realized modern customer acquisition required that same technical precision. Where most see a chaotic digital maze, we see a structured system waiting to be mapped. Conor & Natalie founded XPath Media on a simple principle: no matter how complex the digital landscape gets, there is always a direct path to the signal in the noise.
A marketing veteran with over 20 years in the tech industry, Conor founded XPath Media with Natalie Young in 2017. He started his career at Microsoft Games Studios and worked on many classic Xbox 360 hits like Forza, Gears of War and Crackdown. At Big Fish Games, he spearheaded non-paid acquisition across 11 languages — scaling annual mobile revenue from $60K to $60M and helping double overall revenue to $400M, which paved the way for an $885M acquisition by Churchill Downs in 2014. Later, as Director of Mobile Marketing & Product at FlowPlay Inc, he helped 4x annual revenue leading to its acquisition by Wind Creek Hospitality.
Our strategic advisors are proven leaders, founders, and high-growth executives who have built, scaled, and exited category-defining companies across fintech, biotech, digital entertainment, enterprise SaaS, and capital markets.
Serial entrepreneur and has founded or served as an executive for companies such as Egghead Software, GlobalTel Resources, Charge Corporation and Blue Frog Media. He was the sole investor in Double Down Interactive, a social video game studio that was sold IGT for $500 million in 2012.
Entrepreneur, leader and innovator in the digital entertainment industry. At the helm of FlowPlay, he established the company as the creator of the industry’s most powerful immersive gaming platform, and driven product innovation to build an engaging multiplayer social casino that captures the attention of 75 million users worldwide.
Enterprise sales leader with over 15 years scaling SaaS and digital identity companies. Colin brings deep go-to-market expertise and a track record of driving $100M+ in revenue growth.
Let us know how we can help you reach your goals. Our team is ready to build a strategy tailored to your business.